National Geographic : 1916 May
"Pa's Got His New B.V.D.s On" HE had old-fashioned notions about Underwear, until the Boys went out, bought B.V.D. and made him put it on. Look at him! Now, Pa joins right in the young folks' fun, because he's cool. Loose fitting, light woven B.V.D. Underwear starts with the best possible fabrics (specially woven and tested), continues with the best possible workmanship (carefully inspected and re-inspected), and ends with complete com fort (fullness of cut, balance of drape, correct ness of fit, durability in wash and wear). If it hasn't MADE FOR THE It isn't This Red B.V.D. Woven Label Underwear BEST RETAIL TRADE (Trads Mark Rep. U. S. Pat. Off. and Foreign Countries) B.V. D. Closed Crotch B.V .D . Coat Cut Under. Union Suits (Pat. shirts and Knee Length U.S.A .) $1.00 and Drawers, 50c. and upward the Suit. upward the Garment. The B.V. D. Company, New York. gs, London Selling Agency: 66, Aldermanbury, E. C. C r~ II ~-- l r "Mention the Geographic-It identifies you."