National Geographic : 1917 Jan
1ii111111111111111111111111111111lllll l11111111I I I I I I I l111111111111111111 llllll11111 111111111 liltlIII illlIIIIIIIIIIIIIIIII 1I11IIIIIllllllllllllllllllIIIIIil llil IIIIIIII IIIIIIIII ll lllIIIIIIIIIIIIIIIIIIIIIIIlllllI ll S$14 0 For 7-passenger Six-48 h. p. 1 46l 127-inch Wheelbase. 1150 For Mitchell Junior-40 h. p. $I 120-inch Wheelbase Six. Sixes Both Prices f. o. b. Racine l 111.-l . III11111 [ ill(] ]( Mr. B ate'sllll; l.11 11 1 11 1 New E x tras1111111 1111111111111 Mr. Bate's.New Extras Every dollar we save by John W. Bate's efficiency methods goes into the Mitchell car. In this model factory-covering 45 acres-we are building a fine car for less than anyone else. For at least one-fifth less than anyone else could build it. The result shows in Mitchell extras. 24% Extra Luxury This year we build our own bodies, open and enclosed. Every penny of that saving goes into added luxury. It en- ables us to add 24 per of finish, upholstery and trimming. The result is a car which stands out clearly as the handsomest car in its class. 31 Extra Features This year's Mitch ell embodies 31 extra cent to the cost features, all paid for by factory savings. These are features which other cars omit because of their added cost. They cost us this year about $4,000,000. 100% Over-Strength This year we announce, for the first time, double strength in every Mitchell part. It has taken three years to attain it. Now every part which gets a strain is twice as strong as need be. All this-to attain a lifetime car-is paid for by factory savings. We urge you to TWO SIZES /Mithell-a roomy, 7-passenger Six, with 127-inch wheel Sbase. A high speed, economical48-horse power motor. Disappearing extra seats and 31 extra features included. Price $1460, . o. b. Racine Mitchell Junior Six on similar g lines with 120-inch wheelbase. A 40-horse Spower motor--4-inch smaller bore than Larger Mitchell. Price $1150, f. o. b. Racine Also all styles of enclosed and convert Sible bodies. Also demountable tops. = ll lll Iilill l l Iili ] ll llllIIiiti il l IilII Illlltllllllll IIIIJII I llnlllm see these results of effi ciency.They are found in no other high grade car. You will want these extras all of them. Only the Mitchell has them. They mean 20 per cent extra value. MITCHELL MOTORS COMPANY, Inc. Racine, Wis., U. S. A . "Mention the Geographic--It identifies you."