National Geographic : 1917 Nov
Everybody naturally wants to hear the best nusic If you had your choice of attending two concerts-the greatest artists in all the world appearing at one, some little-known artists at the other-which would you choose? You would quickly decide to hear the renowned artists who are famous for their superb interpretations. And this is exactly the reason why the Victrola is the instrument for your home. The world's greatest artists make records for the Victor exclusively: Caruso, Alda, Braslau, Calve, Culp, de Gogorza, De Luca, Destinn, Elman, Farrar, Gadski, Galli-Curci, Garrison, Gluck, Hempel, Homer, Journet, Kreisler, Martinelli, McCormack, Melba, Paderewski, Powell, Ruffo, Schumann-Heink, Scotti, Sembrich, Tetrazzini, Whitehill, Williams, Witherspoon, Zimbalist. There are Victors and Victrolas in great variety of styles from $10 to $400, and there are Victor dealers everywhere who will gladly de nonstrate them and play your favorite music for you. Ask to hear the Saenger Voice Culture Records. Victor Talking Machine Co., Camden, N. J., U. S. A. Berliner Gramophone Co., Montreal, Canadian Distributors New Victor Records demonstrated at all dealers on the 1st of each month Victor Supremacy "Victrola" is the Registered Trade-mark of the Victor Talking Machine Company designating the products of this Company only. Warning: The use of the word Victrola upon or in the promotion or sale of any other Talking Machine or Phono graph products is misleading and illegal. Important Notice. Victor Records and Victor Machines are scientifically coordinated and synchronized by our special processes of manufacture, and their use, one with the other, is absolutely essential to a perfect Victor reproduction. To insure Victor quality, always look for the famous trade mark, "His Master's Voice." It is on all genuine products of the Victor Talking Machine Company. 0 t "Mention the Geographic-It identifies you."