National Geographic : 1920 Nov
YOU know that the personal reputation of your salesman, his conduct and manners and dress, are quite as important as his knowledge of the goods. Your letters are your represen tatives to your customers and your prospects. Write them on Old Hampshire Bond, and you can be certain that they will be of such outward character and dignity as not only to assure prompt attention, but to convey, subconsciously, an invaluable first impression of trustworthiness and force. Old Hampshire Bond is that kind of paper-your printer will prove it to you. Our new book is ready for free dis tribution. It is called "The Influence of the Letterhead," and will be sent you upon request. "Mention The Geographic-It identifies you"