National Geographic : 1927 Apr
Even the most perisl stay fresh in Frigid al.... BECAUSE of the constant low temperatures provided by Frigidaire direct cooling, hard-to keep foods become easy to keep. Foods that you now buy only as needed can be safely bought in larger quantities. They can be kept in Frigidaire for days at a time kept with all the wholesomeness and appetizing flavor of foods that are fresh from the market And Frigidaire brings you a new freedom Because of direct frost coil cooling and self sealing tray fronts, the temperaturein the Frigidairefreezing tray isalwaysbelow freezing. the proven dependability of a product of General Motors and the endorsement of more than a quarter of a million users-more -freedom from the need of constant than all other elect planning-freedom from the trouble of bined. frequent marketing-freedom from outside Visit the nearest F ice supply. mail the coupon for c But if you want all the advantages of Frigidaire-if you want Frigidaire design, FRIGIDAIRE ( Subsidiary of Genera Frigidaire construction and Frigidaire . , Dept. Y-301, D^ direct cooling-be sure you get a Frigidaire. The Frigidaire name-plate on the FRIGIDAIRE CORPORAl electric refrigerator you buy means ample Dept. Y-301, Dayton, Ohio. Please send me complete in food storage space, fine finish, a quiet running mechanical unit, economical oper ation, a cabinet designed and built exclu- res sively for electric refrigeration. It means City PRODUCT QP GENERAL MOTORS ric refrigerators con rigidaire sales office or :omplete information. CORPORATION I Motors Corporation AYTON, OHIO 'ION, formation about Frigidaire. . . State.. . ... . .