National Geographic : 1927 Oct
Real Coffee Made as harmless as a substitute Science has now found a way to take the caffeine out of coffee. We open the pores and remove it, with out disturbing a single delight. The result is Kaffee Hag-exquisite coffee, rich in flavor and aroma. The finest hotels now serve it. In countless homes it has become the favorite coffee blend. All that is lacking is caffeine, the source of coffee's harm. No one misses it, for caffeine has no taste. All the joys of coffee are intact. The quick bracing effects remain. The result is pure, delicious coffee which anyone can drink without stint. One can drink it at night and sleep. It has no ill effect on heart, nerves or kidneys, so no one need turn to a sub stitute. More and more homes are adopting Kaffee Hag. A coffee all can enjoy POFFE without a thought of harm. Someone at your table i needs this delicious coffee. HRIS Coffee you can drink at any hour, as much as you STHEBEA want. Your grocer al --- -- " ways has it fresh. KAFFEE HAG 1636 Davenport Ave. Cleveland, Ohio ?...-.... -- .- -.- ^--^.---^ SMail This Today for 10-cup Sample; 10 cents SKIFFEE Hfl5 1 , 1 1636 Davenport Ave., Cleveland, Ohio I 1 I Name....................................... 1 1 SAddress.................................... To EUROPE 1% t theOrient,Alaska,SouthAmerica, "Around the World" and other Cruises. Travel in U.S. & Canada TTEREVER you want to go, we shall be SVV happy to plan your trip, submit itinerar ies, send you descriptive literature. We ot offer desirable accommodations at no increase over standardtariffs. Collegiate Tours to Europe, 37 Days, All Expenses, $385. Other conducted tours up to $2,200. Cruises to the West Indies, the Mediterranean South America Africa, Around-the-World. Independent, inclusive travel ar ranged anywhere. Steamship and railway Tickets. Air Travel. Sightseeing. Automobile rentals with or without chauffeur. Inquiries involve no obligation. Tells where you want to go and ask for recommendations. We're here to serve you. RAFs GUILD TRAVEL BUREAU Dept. 470 510 North Dearborn St., Chicago, Illinois. Policy- Advertising messages real value to the reader, not admissible to The must have else they are Geographic. The members of the National Geographic Society own The Magazine, and their interests are paramount. HE Geographic takes special pains to investigate new adver tising offers. Its representatives interview users, obtain reports from Government sources for standards, or consult experts before accepting such advertisements for its pages. BUT the interests of the reader de mand a still higher standard of acceptance. The Geographic holds that it has no right to waste the reader's time with a mass of adver tising that will not be helpful to the purchaser as well as profitable to the advertiser, nor has it the right to offend good taste by publishing cheap or unpleasant copy. THIS rigid advertising policy honesty of offer, high standard of product, its interest and value to the readers-coupled with an extraordi nary confidence, make for an amaz ing responsiveness to the advertising messages carried to 1,150,000 homes each month. The proofs are of record and the endorsement of this sound policy by the great national advertisers is shown by their many years of Geographic use. National Geographic Magazine WASHINGTON, D. C.