National Geographic : 1928 Feb
111NZ TOMATO KETCHUP H. J. HEINZ CO . PITTSBURGH This thick, spicy Heinz Ketchup unlocks the deepest secrets of the natural flavors of tender, inch-thick chops, steaks, roasts, fish, baked-brown beans. For Heinz Ketchup is a flavor that brings out flavor ... Its own taste? Think of sugar and spices and cool, green vines bending low under crimson tomatoes, fat, and ripe, and juicy in the sun. ,1 .- P irs are crden fresh -t oo ___^ __ - (©uH.J.H C0.'28 Perhaps you have a garden. And know the superb flavor of ripe tomatoes eaten fresh off the vines... So you can imagine why we go to so much trouble to catch that exact flavor for Heinz Ketchup. For our kitchens are located where we can bottle up this wonderful freshness as soon as the tomatoes are picked. We grow our own seeds and plants, you see. And the tomatoes are ripened on the vines and are picked just when they're at their reddest and plumpest and juiciest ... Then we go ourselves to the Orient for the spices and blend them to give exactly the right zip. The vinegar is our own mellowed, aged-in-wood kind. And then of course there is the fifty-nine years' experience in making things taste good. It is this ingredient that has made the name Heinz mean Flavor...