National Geographic : 1929 Jan
-jOOkS Au TCH More Than :. the Same 300 Days of .inJa uay as it Sunshine Does in July Every Year January and July show little difference in the scenic beauty of the Pikes Peak Region-or in the enjoyment of healthful outdoor life. A year ago this month January had 20 entirely clear days-bright with hazeless sunshine; only two days that were completely cloudy, and not a trace of precipitation the entire month. Average daytime temperature was 48, though sun temperatures were much higher. Yet the month was close to a 45-year average. It is such weather that gives one a new idea of what win ter can be. It gives comfort and cheer to those who want or need outdoor living. ' It holds a happy innovation to those who stop in winter and see this pleasant modern city of homes. Booklets about this Region-about "Winning Health"; "100 Winter Days"; about the city; information about free side trip and stop-overs granted any time-sent on request to THE WELCOME~olor CLUB * )anltou P kf W CBME OOado Sprinqs 212 Independence , lanitou Building anA e 1 'daoundSOUTH AMERICA DISCRIMINATING travelers choose the route of the famous "Santa" steamers for their comfort and luxury. Sailings every two weeks. via Havana and direct. New motorships "Santa Maria" and "Santa Barbara" now in service. Excellent Year-Round Climate PANAMA-18 Days--250 PERU-32 Days-$495 CHILE-BOLIVIA-46 Days-$585 AROUND SOUTH AMERICA-60 Days-$765 Diversified, completely arranged shore trips under direction of ship's officer GRCE LI N E 'O"MANoWV SEND FOR THE NEW BOOKLET FOUR golf courses, bracing climate, ample accommodations, reason able rates. Fishing, hunting, tennis, bathing, dancing, motoring, beach racing. World's greatest artists appearing in winter concerts. This season: Marion Talley, Mischa Elman, Minneapolis Symphony and others. New Ocean Promenade now open. International Speed Trials March 1 to 15, featuring world's greatest speed on land. Highways excellent from all points. The logical pivotal point for all Florida touring. Address 12-B I Chamber of Commerce Name__________ _ _____ Street________ _______ City Reader First Advertising messages must have real value to the reader, else they are not admissible to The Geographic. The members of the National Geographic Society own The Magazine, and their interests are paramount. THE Geographic takes special pains to investigate new adver tising offers. Its representatives interview users, obtain reports from Government sources for standards, or consult experts before accepting such advertisements for its pages. BUT the interests of the reader de mand a still higher standard of acceptance. The Geographic holds that it has no right to waste the reader's time with a mass of adver tising that will not be helpful to the purchaser as well as profitable to the advertiser, nor has it the right to offend good taste by publishing cheap or unpleasant copy. THIS rigid advertising policy honesty of offer, high standard of product, its interest and value to the readers-coupled with an extraordi nary confidence, make for an amaz ing responsiveness to the advertising messages carried to the entire Fam ily in 1,200,000 homes each month. The proofs are of record and the endorsement of this sound policy by the great national advertisers is shown by their nany years of Geographicuse. National Geographic Magazine WASHINGTON, D. C.